PharmaMedic Announces Expanded Medical Affairs Solutions to Boost Branded Sales from Existing Generic Portfolios 18 Jun 2026
With over 15 years of expertise in medical affairs and regulatory solutions, PharmaMedic has supported a broad range of clients, including generic manufacturers, in navigating complex market dynamics. We emphasise practical, cost-effective strategies to maximize brand recognition, price positioning, and overall market impact through branding and strategic medical support.
PharmaMedic’s Managing Director states: “Many generic-focused teams face staffing constraints, tight budgets, and slim margins. By partnering with PharmaMedic, companies can access an experienced, cost-efficient medical affairs function and marketing collaboration to elevate select products from their current portfolios into branded success stories. Our successes with long-standing clients have seen improved brand and price recognition through strategic branding initiatives.”
The majority of our network of associates have held senior pharmaceutical positions, and we have helped to establish for many client companies, a high-end UK flexible medical function assisting in the launch and development of a large number of pharmaceutical and biotechnology products.
PMC’s services include:
– The setting up and maintaining of a flexible UK medical function for pharmaceutical companies involved at every stage of product development.
– Working with marketing colleagues to brand generic products providing greater brand and price recognition.
– Supporting venture capital and investment discussions and the review of product offerings.
– Providing medical strategy and expertise in the licensing of a new medicine or indication.
– Undertaking new product launches with our marketing partners.
– Providing the review and “Certification” of materials in line with PMCPA Code requirements and a “water tight” and cost-effective process for their review.
– Liaising as an expert opinion and representative with Regulatory Authorities such as the MHRA and NHS payers, before and at product launch.
Discover how PharmaMedic can support your goals with a personalised, one-on-one session (in-person or virtual). Reach out at hello@pharmamedic.co to book.